What is Red Dress Boutique Net Worth 2023: Things You Need To Know

What is Red Dress Boutique Net Worth 2023 Things You Need To Know

Red Dress Boutique is an online fashion retailer based in the United States. They offer a wide range of women’s clothing, accessories, and shoes. They have garnered significant attention and success over the years.

Here at World Celebrity Net Worth, we delve into the topic of Red Dress Boutique net worth 2023, shedding light on key factors and information that you need to know. Let’s start!

What is Red Dress Boutique Net Worth and Salary 2023?

What is Red Dress Boutique’ Net Worth and Salary in 2023

Red Dress Boutique, a women’s clothing store based in Athens, Georgia, has experienced significant growth and success. As of 2023, the company boasts an impressive net worth of approximately 29 million USD.

Their efforts have paid off, with Red Dress Boutique’s revenue skyrocketing from $64,000 as a retail location to $7.5 million in their fourth year.

In terms of salary, Red Dress Boutique offers competitive compensation for its employees, with average salaries ranging from $40,342 per year for a Sales Associate to $17 per hour for a Customer Service Representative.

The company’s overall compensation and benefits package has been rated 2.9/5 stars by its employees, reflecting their satisfaction with the remuneration provided.

Red Dress Boutique’s Overview

Red Dress Boutique's Overview


Red Dress Boutique was founded by CEO and dreamer Diana Harbour in 2005. Raised in Fortson, Georgia, Diana learned the value of hard work and family from her parents who ran their own business.

During her college years at Columbus State University, she developed a passion for small fashion boutiques while working at three different clothing shops.

Recognizing the potential in Athens’ bustling local business scene and the absence of chain stores, Diana opened her first boutique on Baxter Street.

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A second location followed but eventually closed down. In 2009, Red Dress Boutique expanded its reach by launching an eCommerce site on December 6th.


In 2014, the company made an impressive $15 million in online sales, which caught the attention of the popular TV show Shark Tank. During Season 6, the Harbours pitched their business to the Sharks, initially seeking a $600,000 investment for a 5% equity stake.

Mark Cuban and Robert Herjavec offered a joint investment of $1.2 million in exchange for a 20% equity stake in the company, valuing Red Dress Boutique at $6 million.

Although Robert later rescinded his offer, Mark Cuban’s investment helped the company overcome technology and infrastructure challenges, leading to the development of a new website on the Shopify platform.

This investment proved to be a wise decision, as the website now runs smoothly and efficiently, catering to the growing customer base.

Red Dress Boutique continues to flourish, experiencing a nearly 120% increase in sales revenue in August 2018 compared to the same month in the previous year.

On January 17, 2019, Diana Harbour bought back her equity from Mark Cuban, with the purchase amount remaining undisclosed.

The company has continued to flourish, with its success being featured on the spinoff show Beyond The Tank.

Why is the Red Dress Boutique Famous?

Why is the Red Dress Boutique Famous

Red Dress Boutique is famous for its meteoric rise in the women’s fashion industry, offering stylish and affordable clothing options. Founded by Diana Harbour in 2005, the company gained widespread recognition after appearing on Season 6 of Shark Tank.

The boutique’s rapid growth, impressive sales figures, and commitment to providing curated fashion at reasonable prices have made it a popular choice among fashion-conscious consumers.

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FAQs about Red Dress Boutique

How long has Red Dress Boutique been in business?

Red Dress Boutique was founded in 2005, so it has been in business for over 18 years.

Does Red Dress Boutique have any physical store locations?

While Red Dress Boutique started as an online-only retailer, they have expanded and opened a brick-and-mortar store in Athens, Georgia.

What type of products does Red Dress Boutique sell?

Red Dress Boutique sells a variety of women’s clothing, including dresses, tops, bottoms, outerwear, swimwear, and activewear. They also offer shoes, accessories such as jewelry and handbags, and beauty products.

What is Red Dress Boutique’s return policy?

Red Dress Boutique has a 30-day return policy.


With its online platform and brick-and-mortar store, Red Dress Boutique has carved a niche for itself in the fashion industry. They offer stylish clothing and accessories that resonate with fashion-savvy women.

While the exact net worth of Red Dress Boutique in 2023 may not be readily available, their continuous growth and expanding customer base are indicative of their financial prosperity.

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